Scenario

Move those Mobiles!


The mobile phone retailer, Mobiles R'Us is planning a massive sales and marketing drive to launch  a new store in a the city centre of a major UK city.  This will include an "Open House" party in the new store.

In this project you will design a logo and a set of graphic products for a "Open House" party at the new store.

A flyer will be sent out in advance to persuade people to attend. Large banners will be hung at the entrance. Every visitor will be given a free wristband. A promotional DVD will be distributed at the party. There will be a large screen displaying a series of digital posters, which will feature the latest developments of the Mobiles R'Us franchise.

The fair should be planned for a suitable date and time, for example 10 am - 4 pm on a Saturday.


VISUAL LINKS

Although each graphic product is for a different purpose, the "Open House" party gives them a common theme. Your designs must reflect this by including a logo and other visual links.

The logo will be used on all the graphic products. It can be two or more colours but must work as a single colour on the wristband.

It must work:

  • on a variety of backgrounds
  • in different sizes
  • on different materials


TASKS

  1. Create your logo.
  2. Annotate the design to explain your decisions.